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Some context

PRÉSÂGES is an organization dedicated to creating innovative new solutions to ageing-related issues. It’s one of Fondation Berthiaume-Du Tremblay’s pillars of social innovation.

PRÉSÂGES’s goal is to reflect on the lack of opportunities facing people who are about to retire but still want to say engaged—with the goal of living a long and healthy life.

Mûr.e pour entreprendre - S'informer
Mûr.e pour entreprendre - S'informer

Our idea and innovation lab, Trajectoire, allows us to explore this challenge in a variety of ways. The result? Our Mûr.e: Take your retirement in hand program.

This project is an invitation to come together, abolish retirement stereotypes, and contribute to our community through either social entrepreneurship or intrapreneurship in an existing organization.

Who is the project for?

Entrepreneurship no longer belongs to only daring young minds. This project is designed to adapt to your needs and pace. Remember that you already possess a lifetime of experience that can benefit your community. Do you see yourself in any of these entrepreneurs?

Mûr.e pour entreprendre - Nezha, la plongeuse
Mûr.e pour entreprendre - Jacqueline et Gisèle, les alpinistes
Mûr.e pour entreprendre - Edward, le marcheur

Nezha, The Diver

Profil type

Changing course

Nezha is an experienced entrepreneur with a real flair for finding opportunities—and retirement hasn’t slowed her down. She’s opted to put her creativity and daring to work for a new challenge that’s particularly meaningful to her.

What's her project?

Jacqueline and Gisèle, The Climbers

Profil type

Complicity first

After bumping into each other at a meeting for caregivers, this dynamic duo takes up the rallying cry of « together, we’re better. » Jacqueline and Gisèle decide they want to make a living by helping others.

What is their project?

Edward, The Walker

Profil type

Slowpreneur

Edward’s career as a social worker extends into retirement, where he’d like to continue helping his community. He dreams of new ways to use his experience to help those facing difficulty.

What's his project?

More of an intrapreneur?

Entrepreneurship can take place within an existing organization—what’s known as intrapreneurship. For example, community organizations can be rich terrains for new projects, and bridges can be made within or with the help of the organization to get new projects off the ground.

More of a slowpreneur?

Between the pace of the hare and the tortoise, there exists a space to work at your own speed. Fine-tuning an idea, assembling the mechanisms, and creating the necessary collaborations requires care and—especially—time.

Avoid burning yourself out in a sprint to the finish and instead embark on a mission that balances your priorities (caregiving, grandparents, hobbies, etc.).

Mûr.e pour entreprendre

Library

Mûr.e - Solo man

Criteria

Mûr.e is available to a wide range of people, and PRÉSÂGES is always ready to lend a helping hand. The criteria required to take advantage of the Mûr.e program include:

  • Being retired or about to retire
  • Wanting to work as a team and be challenged
  • Aiming to create social impact in your community
  • Contributing to the creation of innovative solutions to the challenges of ageing

Inspiring stories

Further reading

Now that you know more about what social entrepreneurship is and what Mûr.e does, read more in our Get Equipped section to see what you can do next.

Visit Get equipped section

Mûr.e pour entreprendre

A project signed

In collaboration with

A project signed

Nezha, The Diver

Profil type

Changing course

Nezha’s life journey is filled with business successes, including a company she started. Since she’s currently looking to create something new and meaningful, Nezha decides to develop a social project—although she’s not very familiar with the subject. She knows she must adapt her way of working, and that her creativity and boundless energy will help her forge new paths ahead.

Project features

The cultural diversity of her Parc-Extension neighbourhood fascinates Nezha, and she would like to open a centre for women in the area. The ideal spot would encourage meetings and projects for women of all ages and backgrounds through art, culture, and collaboration.

Philosophy for the future

« If I had one piece of advice for people who don’t want to officially retire, it would be this: There’s no limit on what age you should be to find your calling. Keep pushing ahead. »

Jacqueline and Gisèle, The Climbers

Profil type

Complicity first

Jacqueline has been involved with Meals on Wheels in her municipality for a long time. She understands the local challenges of food insecurity. Gisèle has a talent for zero-waste cooking, and knows how to stretch ingredients and money. Becoming entrepreneurs is new for them, but they are able to count on one other, and hope to compile a list of people who can help out since their roles as caregivers require flexibility.

Project features

Since Meals on Wheels needs to expand its services, the team set to work coming up with an alternative but complementary solution. The organization’s director sees this initiative in a positive light, and offers to mentor Jacqueline and Gisèle until their small community-based company can function on its own.

Philosophy for the future

« Yesterday’s challenges have become today’s strengths. Tomorrow’s will be a piece of cake! »

Edward, The Walker

Profil type

Slowpreneur

For Edward, « retirement » is a new life stage that will allow him to select activities that are meaningful and fulfilling. Recent health changes have obliged him to change pace in life and how he takes on challenges. Edward is filled with empathy and kindness, and knows how to listen and when to act. Why would he want to hang up his talents in retirement?

Project features

Edward is concerned about the way older people in his community and growing more isolated, and realizes he may be the spark they need to reconnect. Since he’s not sure what his new project should look like, he begins to research ideas and discovers he has a real talent for new technology.

Philosophy for the future

« You need to embrace change, because change is constant! As long as you have the wind in your sails, all you need to do is steer yourself in the right direction. »